Fake Weight Loss Science Versus Real Weight Loss Science – Why it really matters.As the years go by, we are getting more and more clients coming forward with similar complaints. In the words of Mansas, one of our clients, “I have tried them all. I would lose a few pounds, but I would always gain the weight back.” There are many truths about bad nutrition information and diets. One of the most deceptive that makes me want to throw my chair at the TV set is whenever I see popular diets or prepackaged meal program on TV showing before and after pictures of their clients who not only lost weight but were also toned. TONED?????
Who are they kidding? Don’t they know by now that it is literally scientifically IMPOSSIBLE to get toned without exercise?
An analogy that explains how preposterous these claim are would be similar to you buying 50% of the building materials to build a new house and then pretending that was all that was required to build your new home. While this would not be completely false, it would not be completely true either; thus partially truthful. In the scientific community this is called “Pseudo-Science”, which means “fake or incomplete science”.
The truth is, what diet program and prepackaged program should show in their commercials are clients who look like a smaller version of their bigger self; because that is more or less the type of results you “might” achieve” . And notice that I said “might”. This is because some of these diet and nutrition program are also filled with “pseudo-science” (fake or incomplete science) that may not even have many of the ingredients that is required for a healthy nutrition program or healthy weight loss.
Popular does not mean evidence based science Another misleading marketing practice that is also rampant in the weight loss fitness industry is to get as many people as possible to agree that something works even thought there is known scientific evidence available that directly discredits their claims. This type of marketing actually works very well in politics, so why not use it in marketing weight loss products as well? For example, in politics, to damage your integrity, your opponent may deliberately misquote a statement that you made leaving out valuable pieces of information that; if your complete statement was read might have a complete different meaning. When it comes to weight loss fitness marketing, there is a belief that if we get enough people to purchase a product that must mean that the product is scientifically sound… NOT! An example of this would be, if only you could get enough people to agree that gravity does not exist, gravity would just simply go away or change. Of, course we know that is not true. Therefore, the next time you decide to choose a weight loss fitness program focus on how scientifically sound the program is as your first step; then, and only then, should you take a look at their testimonials.
Why we are different 
If you are looking for a true evidence-based scientific weight loss program that was created by a team that consist of 16 highly qualified medical doctors, scientists, fitness experts and champion athletes that worked synergistically to create the world largest most personalized weight loss fitness DVD program take a look at Armageddon Weight Loss. It is the only program that is taught by such a diverse team of experts from so many scientific disciplines. In addition, your entire program is created to be very personalized based on your fitness level providing you with progressive workouts based on your actual fitness level. In addition, we will never just drop ship your program to your house when you order; unless you provide personal information about who you are and your goals so that we can design your program to get you the result that you seek. Now, that is real personalization.
Come with your own personal coach 
Every purchase of Armageddon Weight Loss also comes with your own personal coach complimentary… That means no extra cost! Having your own personal coach means that you can get additional motivation and adjustments to your program to help you finally achieve and sustain your weight loss fitness results. Getting in shape is always a challenge for many reasons; getting the right information to get you there is equally important. Thus, instead of trusting a well intentioned personal trainer in your local neighborhood who is suppose to know everything or a one size fits all fitness DVD program with some cookie-cutter nutrition and exercise program; why not trust a team of 16 medical doctors, scientists, fitness experts and champion athletes and your own personal coach to get you there. Choose wisely and change your life.